SEO Manager / Sr. Executive

CENITPRO

Organic Markeitng (SEO)

Kolkata

Full Time

Now Hiring

About this role

Develop and implement comprehensive SEO strategies to improve organic search rankings, website traffic, and lead generation.
Conduct keyword research, competitor analysis, content gap analysis, and market research to identify growth opportunities.
Plan and execute On-Page, Off-Page, and Technical SEO activities across multiple client websites.
Optimize website structure, content, metadata, URL architecture, internal linking, and overall site performance.
Develop and manage high-quality link-building and outreach campaigns.
Monitor website performance using Google Analytics (GA4), Google Search Console, Google Tag Manager, and other SEO tools.
Conduct regular SEO audits and implement recommendations to improve website health and search visibility.
Track and analyze keyword rankings, organic traffic, conversions, and other SEO performance metrics.
Coordinate with Content Writers, Web Developers, Designers, and the Digital Marketing team to ensure SEO best practices are implemented.
Prepare monthly SEO performance reports and present insights, recommendations, and progress updates.
Stay updated with Google algorithm updates, search engine guidelines, and emerging SEO trends.
Manage multiple client projects simultaneously while ensuring timely execution and quality deliverables.

Strong expertise in On-Page SEO, Off-Page SEO, and Technical SEO.
Hands-on experience with Google Analytics (GA4), Google Search Console, and Google Tag Manager (GTM).
Proficiency in SEO tools such as Ahrefs, SEMrush, Moz, Screaming Frog, or similar platforms.
Strong understanding of website architecture, indexing, crawling, XML sitemaps, robots.txt, canonicalization, schema markup, and Core Web Vitals.
Experience conducting keyword research, competitor analysis, and content optimization.
Knowledge of backlink strategies, outreach campaigns, and ethical link-building techniques.
Basic understanding of HTML, CSS, and CMS platforms (WordPress or similar) will be an added advantage.

Strong analytical and problem-solving skills with a data-driven approach.
Ability to manage multiple projects while meeting deadlines.
Excellent communication and cross-functional coordination skills.
Strong attention to detail and commitment to quality.
Professional attitude with a high level of discipline, accountability, and ownership.
Ability to work independently as well as collaboratively within a team environment.
Continuous learning mindset with the ability to adapt to evolving search engine algorithms and industry trends.

Bachelor's degree in Marketing, Business Administration, Computer Applications, Information Technology, or a related field.
Google Analytics Certification, SEO certifications, or other relevant digital marketing certifications will be an added advantage.

Growth-focused environment with real ownership

Work with a passionate, high-performance team

Competitive compensation and benefits